A(nother) cool web 2.0 site

OK, this one might go into the ‘cool but pointless’ category or it could be the greatest thing to hit the computing cloud, I can’t decide which and I guess that only time will tell.

There appears to be 2 ways to move into the true on-line world and I think they differ in their point. The approaches are:

  1. Integrate your desktop with your on-line world (not a desktop machine, but your compute desktop)
  2. Migrate all the functionality on-line

Desktop Integration

The integration approach (taken by Xdrive) allows you to open a Windows Explorer window that looks just like any other- except that the drive you just opened (cunningly called X: ) is nowhere near your local area network. This allows you to run all your local, desktop applications and save documents and files to the on-line storage. The advantage of this approach is that you have pretty damned good integration with your desktop. The disadvantage is that if you use multiple local machines, you have to make sure that they are all set up identically if you wish to duplicate the experience- for example ensuring that all the applications are installed on each machine.

On-line Functionality

On-line functionality takes everything away from the desktop and runs in its own little world. Meebo takes this approach- so all your IM contact details, your chat logs etc are stored remotely. This has the advantage that everything is going to be the same no matter what computer you use to access the functionality. The downside is that (currently) most apps focus on a single piece of functionality e.g. IM or Calendar or file managment

Unfortunately, what all of this means is that many of the apps are simple re-packaging of what you can already do, just not do it on-line. This means that every on-line desktop provider I have tried (Xdrive, GMX, Omnidrive) has a folder for ‘My Music’, ‘My Photos’ etc and I have no way of taking my data from the on-line applications off-line (though you could argue why would I want to- it is just the Generation X insecurity in me)

And then I came across Jooce (www.jooce.com) that gives the whole world a shake upside down: What Jooce does is create a complete desktop, just like your main desktop, but it does it inside a browser. So now you can file your documents away nicely or just leave them on the desktop.

As I said as the start, I have no idea if this is the coolest thing to hit the way we use computers or a total waste of time. In my mind, the key to creating a cool Web 2.0 app is to try to break down what we use a computer for and then either identify something totally cool that you never knew you needed to do or make something that you do already available in a new and interesting way. I don’t see Jooce doing either of these, but I can’t deny that when I saw that I had the ability to rotate a picture on my desktop it made me smile with glee.

Jooce Desktop with a rotated picture

Jooce Desktop with a rotated picture

But then small things always did amuse me… and a good job too.

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